Financial Planning

Most financial conversations are triggered by a life event: a career change, the birth of a child or the purchase of a property. Whatever the circumstances, when your life changes, so do your financial needs.
— Samantha Gorelick, Wealth Advisor

Our Financial Planning Services Include

Budget Creation & Management
Business Succession
Cash Flow Management
Charitable Giving
College Tuition Savings

Disability Insurance
Divorce Planning
Education Funding
Financial Planning
Health Care Expense Management

Home Purchase
Risk Tolerance Assessment
SOS - Second Opinion Service
Tax Optimization
Retirement Planning


Taking into account your goals, risk tolerance and long-term objectives, Heron Wealth provides you with some or all of the following as a part of our Financial Planning Services.


Determination of financial goals:  A financial plan is based on an individual's or a family's clearly defined financial goals, including funding a college education for the children, buying a larger home, starting a business, retiring on time or leaving a legacy. Financial goals should be quantified and set to milestones for tracking.
Personal balance sheet:  A periodic snapshot of assets and liabilities serves as a benchmark for measuring progress towards financial goals.
Cash flow analysis:  An income and spending plan determines how much can be set aside for debt repayment, savings and investing each month.

Comprehensive risk management plan: Identify risk exposures and provide recommendations as to coverage designed to protect Client and/or Client assets against financial loss. The risk management plan includes a full review of life and disability insurance, long term care insurance, personal liability coverage, property and casualty coverage, and catastrophic coverage.
Long-term investment plan: Includes an asset allocation strategy based on specific investment objectives and risk profile of the Client.  This investment plan sets guidelines for selecting, buying and selling specific securities, which typically include stocks, bonds, mutual funds and/or exchange traded funds and establishes benchmarks for performance review.

Tax reduction strategy: Identify ways to minimize taxes on personal income to the extent permissible by the tax code. The strategy should include identification of tax-favored investment vehicles that can reduce taxation of investment income.
Estate plan: Create arrangements for the preservation and distribution of assets with attention to minimizing settlement costs and taxes. Work with Client’s attorney to review and update estate panning instruments, such as wills, inter-vivos trusts, power of attorney, medical directives, and marital trusts.
Retirement strategy:  A strategy for achieving retirement, financial independence or other financial priorities by determining the required retirement capital and planned lifetime distribution.